A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 1.3.2. Branding and Promotion and is divided across four lessons. It considers types of promotion, types of branding, the benefits of strong branding, ways to build a brand and changes in branding and promotion to reflect social trends. The slides contain several activities with suggested answers including the Quick Fire Five and several 10 mark practice questions. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 1.3.1. Product / Service Design and is split over two full lessons worth of material. It considers the issues of the design mix with the subtopics of function, aesthetics and cost, and it also looks at changes in the elements of the design mix to reflect social trends including resource depletion, designing for waste minimisation, re-use and recycling and finally ethical sourcing. The slides contain several activities with suggested answers including the Quick Fire Five and a 10 mark practice question for both lessons. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 1.2.5. Income Elasticity of Demand. It considers the issues of how to calculate income elasticity of demand, the interpretation of income elasticity values, the main factors influencing income elasticity of demand, and its significance to a business. The slides contain several activities with suggested answers including the Quick Fire Five questions and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 1.2.4. Price Elasticity of Demand. It considers the issues of how to calculate price elasticity of demand, the interpretation of price elasticity values, the main factors influencing price elasticity of demand, its significance in pricing decisions and the calculation of price elasticity and total revenue. The slides contain several activities with suggested answers including the Quick Fire Five questions and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 1.2.3. Markets. It considers the issues of how supply and demand curves interact and the importance of the equilibrium price, and the drawing and interpretation of supply and demand diagrams to show the causes and consequences of price changes. The slides contain several activities with suggested answers including the Quick Fire Five questions. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 1.2.2. Supply. It considers the issues of changes in the costs of production, government subsidies, the introduction of new technology, indirect taxation and external shocks. The slides contain several activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 1.2.1. Demand. It considers the issues of substitutes and complementary goods and how they influence demand, changes in consumer incomes, fashions and tastes, advertising and branding, demographics, external shock and seasonality. The slides contain several activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 1.1.3. Market Positioning. It considers the issues of market mapping, competitive advantage, product differentiation and adding value to products and services. The slides contain several activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 1.1.2. Market Research. It considers the issues of the product and market orientation, primary and secondary market research, quantitative and qualitative data, sample sizes, limitations of market research, the use of ICT in market research and finishes with market segmentation. The slides contain activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 1.1.1. The Market. It considers the issues of the mass and niche markets, market size and market share, dynamic markets, online retailing, the impact of competition on the market and the difference between risk and uncertainty. The slides contain several activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 4.4.3. Controlling MNCs. It considers the issues of political influences; legal controls; pressure groups and social media activity. The slides contain several activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 4.4.2. Ethics. It considers the issues of stakeholder conflicts; pay and working conditions; emissions and waste disposal; labour exploitation and child labour and concludes with marketing issues such as misleading product labelling and inappropriate promotional activities. The slides contain several activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 4.4.1. The Impact of MNCs. It considers the issues of local labour (wages and working conditions); local businesses; local community and environment; FDI flows; balance of payments; technology and skills transfer; consumers; business culture and tax revenues and transfer pricing. The slides contain several activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 4.3.3. Cultural and Social Factors. It considers the issues of cultural differences; language; unintended meanings; inappropriate translations; differing tastes and inappropriate branding. The slides contain several activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 4.3.2. Niche Markets. It considers the issues of cultural diversity; the main features of global niche markets and the adaptations of the Marketing Mix (4Ps) to suit the demands of global niches. The slides contain several activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 4.3.1.Marketing. It considers the issues of global marketing strategies; glocalisation; ethnocentric marketing; polycentric marketing; geocentric marketing and adjustments to the Marketing Mix and Ansoff’s Matrix to meet the demands of global markets. The slides contain several activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 4.2.5. Global Competitiveness. It considers the issues of movements in exchange rates; cost competitiveness; differentiation and the impact of skills shortages. The slides contain several activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 4.2.4. Reasons for Global Mergers or Joint Ventures. It considers the issues of spreading risk over different countries; entering new markets or trade blocs; acquiring international brand names and patents; securing resources/supplies and maintaining global competitiveness. The slides contain several activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.

A new series of resources aimed at assisting teachers with the delivery of the Edexcel A Level Business specification. This resource specifically looks at topic 4.2.3. Assessing of a Country as a Production Location. It considers the issues of costs of production; skills of the labour force; infrastructure; trade blocs; government incentives; political stability; natural resources and likely returns on investment. The slides contain several activities with suggested answers including the Quick Fire Five and a 10 mark practice question. The clear and well-presented nature of the slides are aimed at helping students to understand the topics with each topic analysed to provide a balanced assessment of the theory.